Media Management in Politics and Business

Lobachevsky National Research Nizhny Novgorod State University
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20
Contract-based places
10
places on a budget basis
220 000
Cost of tuition per year

About the training program

The master's program "Media Management in Politics and Business" has a clear practical orientation, complementing and expanding the knowledge, skills, and abilities acquired by bachelors. The problems of media management, especially in the field of "new media," the humanization of the socio-political sphere through the media, and the management of mass media for political, social, and commercial purposes are very relevant in modern Russia, and the ability to effectively solve them will be in demand among potential employers. These skills go far beyond the narrowly professional journalistic environment.

What will they teach you?

  • Управлять репутацией в интернете (SERM)
  • Разрабатывать современные стратегии продвижения, в т.ч. и с использованием инструментов гейминга и возможностей нейросетей
  • Быть экспертом в области киберспортивной коммуникации и фиджитал

What do graduates do?

The graduate will be able to work as an advertising and information agency manager, media manager, PR manager, coach, personal consultant, brand manager, media project coordinator

Pass score on budget

2025
40
2024
40
2023
40

Entrance exams

Exam 1 of 1

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